Bridging the Value Gap
My latest article is up on the Salesopedia.com website and deals with maybe the most important sales topic in this economy – Differentiating Value. This recession is driving most decisions to price with the expectation of neutralizing value. For sales people and CRO’s, this is a dangerous combination. Here’s the rule from the article:
If you [...]
Carl Moe is the founder of CRO Success, an organization dedicated to developing and delivering the tools, processes and systems CRO’s need to succeed. Moe specializes in helping restructure revenue systems for sustainable growth and optimized performance.
