New Book Edition – Chief Revenue Officer!

POSTED BY Carl Moe on Dec 21 under CRO, General

I admit to being more than tardy since my last post but the major distraction has been finishing a new edition of the book. Briefly, our reviewers felt the content was more about the Chief Revenue Officer (CRO) leadership role in B2B organizations and recommended repositioning the publication for that market segment.  Thus the name change and new cover became part of this edition. It is in stock and available through both our C.R.O Store and The cover price remains at $19.95.

My best wishes to all of you for a safe and Happy Holiday Season.

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