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	<title>Moe Revenue &#187; General</title>
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	<link>http://crosuccess.com/blog</link>
	<description>Thoughts on developing your B2B revenue generation system...</description>
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		<title>Another Fish Story</title>
		<link>http://crosuccess.com/blog/2010/07/another-fish-story/</link>
		<comments>http://crosuccess.com/blog/2010/07/another-fish-story/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 16:54:00 +0000</pubDate>
		<dc:creator>Carl Moe</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[fishing]]></category>
		<category><![CDATA[hunters vs. farmers]]></category>
		<category><![CDATA[sales approach]]></category>
		<category><![CDATA[selling]]></category>

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		<description><![CDATA[Summer is vacation time in the US and many folks do plan on spending some time fishing. That may be why several recent video Skype sessions have included a comment about the fish on my office wall in the background. That fish is a 42 pound King Salmon caught in the Nushagak River, Alaska, just [...]]]></description>
			<content:encoded><![CDATA[<p>Summer is vacation time in the US and many folks do plan on spending some time fishing. That may be why several recent video Skype sessions have included a comment about the fish on my office wall in the background. That fish is a 42 pound King Salmon caught in the Nushagak River, Alaska, just a couple miles from the ocean. We were flying out of Lake Clarke in float planes and decided to try the river to see if the salmon run had begun. It took over an hour and half to land the monster (caught with only 17 lb. test line) and was the largest fish brought in that week.  So when contacts ask, “Are you a hunter or a farmer?” I just point to the fish and say “yes.”</p>
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		<title>Welcome to the CRO Success Blog</title>
		<link>http://crosuccess.com/blog/2009/09/welcome-to-the-cro-success-blog/</link>
		<comments>http://crosuccess.com/blog/2009/09/welcome-to-the-cro-success-blog/#comments</comments>
		<pubDate>Sat, 05 Sep 2009 03:12:10 +0000</pubDate>
		<dc:creator>Carl Moe</dc:creator>
				<category><![CDATA[General]]></category>

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		<description><![CDATA[We are pleased to launch our informational blog designed for CRO’s.  Haven’t heard of the CRO title?  The acronym stands for Chief Revenue Officer…the person responsible for growing profitable revenue within the company.  In some companies, the CRO may be the owner.  In other companies, the CRO may be a Regional Manager.
We’ve conceived of this blog as a [...]]]></description>
			<content:encoded><![CDATA[<p >We are pleased to launch our informational blog designed for CRO’s.  Haven’t heard of the CRO title?  The acronym stands for <strong>C</strong>hief <strong>R</strong>evenue <strong>O</strong>fficer…the person responsible for growing profitable revenue within the company.  In some companies, the CRO may be the owner.  In other companies, the CRO may be a Regional Manager.</p>
<p >We’ve conceived of this blog as a place to post stories and application notes on the <em>Sales Revenue System 2.0</em> and our consultancy adventures, as well as interact with our clients and user community (past, present and future) on issues that have energy. You are welcome to sign up and comment or share from your own point of view. Carl Moe, our founder and noted author of “<em>Sales Revenue System 2.0: Your Chief Revenue Officer B2B Success Model</em>” is our editor and key contributor. Other threads and postings are by other members of the CRO Success consultancy and selected guests along with you, our constituent.</p>
<p >Whatever the size of the company, our goal here is to provide you with tools, tips and techniques for success in your CRO leadership role.</p>
<p >Enjoy the blog!</p>
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